Do you want to grow your organic traffic then keyword research plays an important role to boost your traffic? So for driving more traffic, you should know about the top Free and Paid keyword research tools in 2020.
Because keyword research tools provide you the idea about which keyword you should target for your niche. These tools will give you the data of keywords like Search Volume, CPC (Cost Per Click), Keyword Difficulty.
With the help of these metrics, you can easily choose the targeted keywords for your blog and website. These tools will help you to improve your SEO by growing search traffic.
Before talking about the best Free and Paid Keyword Research Tools for SEO, you should know about What is Keyword Research tool.
What is Keyword Research Tool?
A Keyword Research Tool is a software that allows you to achieve two goals.
- Generate More Keywords Ideas regarding Seed Keyword.
- Keyword Competition Analysis.
With the help of a keyword research tool, you can pick up the targeted keywords for your website with related keywords.
So you can use free or paid keyword research tools and increase your website traffic from Search Engines.
Benefits of Using Keyword Research tool:
- You will get the keyword Search Volume.
- Keyword Trends in SERP.
- CPC of Keywords.
- These tools will provide you the related keywords regarding Seed Keyword.
- You can know about how difficult is the keyword to rank using Keyword Difficulty or SEO Difficulty metrics.
- Long-tail keyword suggestions.
- Questions related keywords.
- SERP and Competitor Analysis.
For increasing your blog or website search traffic, you should know about the top free and paid keyword research tools for SEO.
15 Best Free & Paid Keyword Research Tools to Grow Your Organic Traffic Click To Tweet
In this blog, we will discuss all the free and paid keyword research tools that will help you to improve your SEO Efforts and you can easily gain organic traffic.
Ubersuggest is the free keyword research tool that was purchased by Neil Patel on 13 February 2017.
With the help of Ubersuggest, you can get more keyword ideas with Search volume, Paid Difficulty, SEO Difficulty, and CPC (Cost Per Click).
So put your Seed keyword and you will get more keyword ideas through Ubersuggest.
Put Online Marketing as your seed keyword and click on Search then you will also get Search Volume, SEO Difficulty, Paid Difficulty and CPC of the keywords.
Ubersuggest will show you the Mobile and Desktop Search Volume trends month-wise.
You can see the Organic Click results and Searcher’s Age Range with the help of the Ubersuggest tool.
It will show you more Keyword Suggestions related to Online Marketing with Trends, Search volume, SEO Difficulty, CPC, and Paid Difficulty.
Note: If you want to get higher search engine ranking then you should target those keywords which SEO Difficulty is showing in the Green Color. These keywords are easy to rank.
In the Related section, you will get related keywords regarding Online Marketing.
You will get Questions related keywords in the Question section with Search Volume, Trend, CPC, Paid Difficulty, and SEO Difficulty.
Note: These types of keywords will help you to get FAQ snippets in the Search Engines.
If you want to get more keyword ideas then you have to look for the Prepositions section with all related data.
You can use these keywords in your blog or website content to save from keyword stuffing and help you to increase free traffic to your blog or website.
If you want to compare the services or two products then you will get useful keyword suggestions from the Comparisons section.
If you want to get more keyword ideas related to your keywords then you can find more keywords by clicking on View All Keyword Ideas.
After clicking on View All Keyword Ideas, you will get more keyword suggestions and related keywords.
You can search for keywords by applying the filter. Turn on Filter and you can set minimum and maximum Search volume, Paid Difficulty, SEO Difficulty, and CPC.
You can also Include and Exclude keyword ideas. After setting all the data, click on Apply.
In Ubersuggest, you can see the keywords data according to your country.
After researching your keywords, you can export all the keyword ideas in the CSV File. So Click on Export to CSV and you will get all the keywords in the CSV File.
Ubersuggest is a totally free keyword research tool that will help you to get more keywords ideas with data. So you should use this keyword tool and get more ideas in free.
Use Search volume and SEO Difficulty to finalize your keywords.
Note: To get more keyword ideas you have to sign in Ubersuggest through your Gmail Id.
Top 15 Free & Paid Keyword Research Tools for SEO to Grow Your Organic Traffic Click To Tweet
2. TheHoth Free Keyword Research Tool
TheHoth is providing all the SEO Tools in Free. This company is providing SEO and Blogging services to its customers. So you can use their keyword research tool in free.
Before doing keyword research, you have to create an account.
After creating an account. Go to Tools > Keyword Research.
Put Online Marketing as your seed keyword and click on View Keyword Research.
After putting your seed keyword then you will get Search volume, Competition, Cost Per Click (CPC), and Number of Results present in SERP.
You will also get top matching keywords related to your seed keyword. You will also get Search Volume, CPC, Competition, Results, and Search Result data.
Click on View More Results to get other helpful keywords.
You will get 100 keyword ideas in this tool. TheHoth will provide you the exact search volume, CPC, and the competition of the keywords.
You can export your keyword ideas in CSV file otherwise you can download your keyword ideas as PDF.
They will fetch the data from SEMRush tool. But here you can search the data only for 4 countries (USA, Canada, United Kingdom, and Australia).
So you can use this free keyword research tool to get more helpful keyword ideas. This is a useful tool that will generate more keyword ideas in free with exact data.
You can finalize your keywords with Search Volume and competition.
3. Google Keyword Planner Tool
Google Keyword Planner Tool is a keyword research tool that will help you to discover new keyword ideas with search volume, CPC, top bid and Competition.
For doing keyword research, Go to Tools & Settings > Planning > Keyword Planner.
You can search for keywords with two methods.
- Discover New Keywords
- Get Search Volume and Forecasts
1. Discover New Keywords:
Here you can search for keywords using 2 ways.
- Putting your seed keyword (Start with Keywords)
- Put your competitor Website URL or Page. (Start With a Website)
a. Put your Seed Keyword:
Go to Start with Keywords.
Put Online Marketing as your Seed keyword and Click on Get Results.
It will give you many keyword suggestions with Search volume, Average Monthly Searches, Competition, and Top of Page bid.
You can include and exclude the keywords. That will help you to refine more keywords.
You can get these keyword ideas in CSV File. So click on Download Keyword Ideas.
If you want to know the exact Clicks, CPC, Impressions, Costs, Average CPC, and CTR then click on Add Keywords.
Your keyword is added. Go to the Plain Overview Section.
It will show you the exact keyword Clicks, CPC, Impressions, etc.
So go to the keywords section and it will show you exact data about CPC, CTR, Clicks, and Impressions.
b. Put Competitor’s Web Page URL:
Go to Start with a Website.
Put your Competitor’s URL and click on Get Results.
It will give your competitor’s keywords with Average Monthly Searches, Competition, Top Page bid.
So add these keywords and export these keywords in the separate CSV file.
2. Get Search Volume and Forecasts:
If you have research your keywords and know about CPC, Search volume, Top page bid then you should use Get Search volume and Forecasts.
Put your keywords and get the search volume and forecasts for your keywords.
So it will give you the complete keyword forecasts like Search volume, CPC and other terms.
So you can use the Google Keyword Research tool for your website or blog. But Google Keyword Planner is for Advertiser.
But with the help of this keyword Planner tool, you can know about keyword ideas with Clicks, CPC, and CTR. These terms will help you to gain your SEO efforts.
Note: If the top of the page bid is higher then Keyword has high commercial intent.
SEO Review Tools has the Free Keyword Research Tool that will help you to generate more keyword ideas with Search Volume and Keyword Difficulty.
Go to Keyword Tool. Put your seed keyword as Online Marketing and choose the country language.
First, it will provide your Keyword Summary like Search Volume, CPC, Keyword Difficulty and Google Search Results.
This tool will provide only 100 suggestions per keyword.
You will get Related keywords, Search Volume, CPC, Keyword Difficulty, and Keyword options.
In Keyword Options, you will get Google Suggestions, Check the Rankings, Get Content Ideas, Link Building opportunity, and eBay suggestions.
For more keyword suggestion this tool will send you to the SEMRush website.
Note: Target those keywords which difficulty will show in the Green color. These types of keywords will get higher rankings in Search Engines early.
You can select the keywords and also exclude the keywords.
With the help of this tool, you can do keyword research for Youtube, eBay.
You can easily export your All Keyword ideas in the CSV file.
Select your keywords and Click on the Exports Results to Excel that is present on the right side of the Summary section.
So you will get all the keyword ideas with all the SEO Metrics.
You can use SEO Review Keyword Research Tool to get more keyword ideas. It will help you to get keyword ideas and you can target keywords according to keyword difficulty.
KWFinder Tool is the best-paid keyword research tool that will help you to generate more keyword ideas. It will show you the Search Volume, CPC, keyword Difficulty.
This is our favorite tool and we do the keyword research for our blog through KWFinder.
KWFinder is providing the free 10 days trial. You can search for 5 keywords per day with 25 related keyword suggestions.
In KWFinder, you can search keywords through domains and keywords.
Put your seed keyword as Pet Care WordPress Themes and Click on Find Keywords.
After clicking on Find keywords, you will get your Keyword Search volume, CPC, Keyword Difficulty, PPC, and Trends.
You will also get related keywords regarding your keyword.
It will give you Google Autocomplete and Question-related keywords using KWFinder.
You can also apply the filter to get accurate keywords for your website or blog.
If keyword difficulty is Green then this keyword is easy to rank and you can target this keyword for your website.
It will also show you the SERP View. In SERP, it will show you the top-ranking page with DA, PA, Links, etc.
So you should use KWFinder because this tool will give you more keyword ideas with SERP Analysis.
You can search the keywords through any competitor web page or website domain.
Keyword Difficulty is the best feature that will tell you which keyword you should target for your website.
Take Search Volume and Keyword Difficulty to finalize your keywords.
Basic Plan: 29$/month (If you purchase this plan for 1 year)
Premium Plan: 39$/month (If you purchase this plan for 1 year)
Agency Plan: 79$/month (If you purchase this plan for 1 year)
SEMRush Tool is a freemium keyword research tool that will help you to do keyword research. This tool will give you the related and phrase match keywords.
You can easily get the Search Volume, CPC, Paid Search, and Organic Search Data through SEMRush.
So Go to Keyword Analytics > Overview.
Put your seed keyword as Online Marketing.
After putting your seed keyword, you will get Search Volume, CPC, Competition, trends and keyword suggestions.
You can change your Country and Device. You can overview keyword data for any country.
After this report, you can view the Phrase Match and Related Keywords according to your seed keywords.
Click on View Full Report. You will get more keywords with Search Volume, keyword suggestions, CPC, Competition.
It will sed you the Keyword Magic Tool that is our favorite tool to get more keywords ideas.
You can get phrase match, exact match, and broad match keywords. It will give you the keyword combination on the left side.
You will get more keywords with Search Volume, CPC, KD, Competition, and Trends.
It will give you Question-related keywords with Search Volume, Trends, CPC, and Keyword Difficulty and Competition.
You can add keywords and export your keywords in separate CSV and XSL files in the Keyword Manager section.
In the keyword Difficulty tool, you can know about how difficult or easy to rank a keyword.
You can get your competitor keywords with the help of this tool. Put the competitor URL in Domain Overview and Click on Search.
You will get top Organic Keywords of your competitor with Position, Search volume, CPC, and Traffic percentage.
When you will click on View Full Report then you can see all the competitor keywords.
So take Keyword search volume and competition to finalize your keywords.
But in the free version, you will get only 10 requests per day for keyword research. You will get only limited keywords.
So you can take SEMRush Pro. It has four plans for its users.
Pro Plan: $119.95/month (If you will take the annual plan).
Guru Plan: $229.95/month (If you will take the annual plan).
Business Plan: $449.95/month (If you will take the annual plan).
Enterprise Plan: Contact with SEMRush.
Soovle is a free keyword generator tool. This tool will pick keywords from various sources like Google, Amazon, Youtube, Wikipedia, Yahoo, and Bing.
Put your seed keyword and you will get more keyword suggestions through this tool.
Put your seed keyword as Online Marketing. Click on Soovle. It will give you related keywords regarding Online Marketing.
You can pick a particular keyword in Saved Suggestions by putting the cursor.
Add a keyword like this in Saved Suggestions.
Export your keywords in the EXL file by clicking on the third icon.
If you want to generate more keywords ideas in free then you can use this tool for your SEO or blog website.
8. Moz Keyword Explorer
Moz Keyword Explorer will help you to get more keyword ideas with Monthly Volume, CTR, Difficulty, and Priority.
So put Online Marketing as a seed keyword and click on Search keywords Now.
You will get Online Marketing Keyword Search volume, Difficulty, Organic CTR, and Priority.
Organic CTR tells you how many clicks you will get if you get the 1st position.
Moz will also give your Keyword Suggestions, SERP Analysis, and Mentions tools.
You can see Monthly keyword volume, difficulty, Organic CTR, Priority according to any specific country.
So Click on See all suggestions. You will see more related keyword ideas with Monthly Volume and Relevancy.
You can include and exclude keywords and can apply the filter to get more specific keywords.
So add your desired keywords and Export the Keywords in the CSV file.
You can take monthly volume, Organic CTR, and Keyword Difficulty data to finalize your keywords.
Moz is a paid keyword research tool but they are providing the 10 queries search per month. You can use this tool to do keyword research for your blog.
You can do depth keyword research in the premium plan and get more benefits.
9. Google Search Console
Google Search Console is a free Keyword tool that will help you to improve your SEO.
With the help of Google Search Console, you will get various keyword opportunities for ranking in Google.
Go to the Performance section in Google Search Console. You will get Various keyword opportunities for ranking.
So target the keywords that have a position between 8 -20. Because you can easily rank these keywords on the 1st position of Google.
Apply the filter and find that you have a position between 8-20.
Click on Done and You will get keywords that have the position between 8-20.
Optimize these opportunities keywords for getting higher rankings in Google SERP.
Google will rank you on the various search terms regarding one keyword. So you can add these new keywords in your website to perform better.
So Google Search Console will give you the Keywords with Impressions, CTR, Position, and Total Organic Clicks.
You can use this data to outrank your competitors. Google Search Console is an effective tool to find new opportunities.
Google Search Console will provide you the 1000 queries only.
If you want to find more keywords then you should integrate Google Analytics and Google Search Console. You will get unlimited queries for your website.
Open your Google Analytics Account.
Go to Acquistion > Search Console > Queries.
You will get unlimited keywords with Clicks, Impressions, CTR, and Position.
So you can use Google Analytics data to get more keywords and use these keywords to improve your search traffic.
You should use the Google Search Console tool to get new keywords ideas and get better results in terms of traffic and ranking.
Wordtracker is the best Keyword Research tool for Amazon, Youtube, eBay, and Google. With the help of Wordtracker, you will get related keyword ideas with Search Volume, Competition, and IAAT (In Anchor and Title).
Put your seed keyword as Online Marketing and you will get keyword suggestions with Search Volume and Competition.
After putting your seed keyword, you will get keyword ideas related to the seed keyword.
Wordtracker will give you the Search Volume, Competition, and how many times a keyword uses in the title tag and text of a backlink (IAAT).
You can get a broad match, phrase match, and exact match keywords through Wordtracker.
On the left side, you will see Suggestions, add the related keyword and you will get search volume, Competition, and IAAT.
Wordtracker also shows the keyword effectiveness Index of a keyword. It means if keyword popularity is increasing then it is up and competition is high then KEI goes down.
You can include and exclude the keywords on the right side.
You can export your keywords list.
Wordtracker is also providing Questions related to keywords.
With the help of Wordtracker, you can get keywords for Youtube, Amazon, and eBay.
You can search for targeted keywords for a specific country.
It will give you free keyword suggestions and some keyword searches in the free plan.
You can create a list of your keywords. This list will show you all the chosen keywords by you.
If you want to do depth keyword research then you have to purchase the Wordtracker tool.
Note: Target those keywords for your website or blog who has high search volume and low competition.
Jaaxy is a freemium keyword research tool that will tell help you to get more keyword ideas with Search Volume, Traffic, QSR (Quoted Search Results), KQI (Keyword Quality Indicator), and Domain related to the keywords.
Put Online Marketing as your seed keyword. Click on Find Keywords.
Avg: The average number of searches Online marketing receives per month.
Traffic: If you achieve the 1st position in Google ranking then you will get 685 visits on the Online Marketing keyword.
QSR: QSR is Quoted Search Results. QSR means the number of competitor websites ranked on Google for the keyword Online Marketing.
Note: The lower the QSR number then you have a better chance to get ranking. QSR number below 100 is very easy to rank and 200 is very good. 300 is a good number but above 300 is harder to rank.
KQI: KQI is Keyword Quality Indicator. It has three traffic light indicator Systems. Green for Great, Normal for Good and Red for Poor.
SEO Power: It is between 0-100. If your SEO Power Number is higher then you will get enough traffic from that keyword. So SEO power above 80 is good for you.
Domain Search: It will give you the exact match domain names for your chosen keyword.
You will get Related keywords regarding your seed keyword Online Marketing like this.
Select your Keywords and you can save your keywords in the New and Existing List.
You will see various options like Alphabet Soup, Saved lists, Search History, Search Analysis, and Brainstorm.
In Alphabet Soup, Put your Keyword Online marketing and you will get results regarding alphabet a,b,c and so on.
In the Saved lists, you will get your saved keyword lists. It will tell you about list keywords, traffic, and you can export and import the list.
In the Search History, it will tell you what types of queries you have searched. You can filter your search queries also.
You will see Search Analysis after Search History. In Search Analysis, you will get which results are on the top in three search engines Google, Bing, and Yahoo.
When we put Online Marketing as our keyword then these are the top results for Google.com.
You can see the SERP results for Bing.com, and Yahoo.com like this.
In the Brainstorm Queue, you can add the keywords from Google Trends, Alexa Topics, Amazon, Twitter Trends.
So these are the features, you can use for your keyword research in Jaaxy.
If you want to get Keyword Ideas, Domain Related to Keywords then you have to purchase the Jaaxy Keyword Research Tool.
Note: Use QSR to determine your keywords and lower the QSR then higher the chance for SERP Ranking.
12. Google Trends
Google Trends will help you to find new keyword ideas with their popularity.
You can search for a specific keyword on Google Trends and it will give you the Search Trends and Related Queries.
If we put the SEO Checklist in Google Trends then it will show the related queries.
You can see the keyword’s popularity. It will show you the Keyword popularity basis on a monthly, weekly, hourly, yearly basis.
You can also compare the two search term and it will give you the idea which topic and search term you should target.
Google Trends will show you the search interest from the various regions.
We are comparing SEO Checklist and SEO Trends. Compare both the search term and you will get the keywords popularity overtime.
You can see the keyword popularity for the second largest search engine Youtube.
We are checking the keyword popularity for SEO Techniques for Youtube. It will show you the keyword popularity for YouTube.
Google Trends is a popular and free keyword tool that will help you to write on the trending topic to get more attention.
Note: You should write about the trending topic. Because it will help you to gain traffic. Otherwise, target seasonal trends and it will help you to gain traffic.
Keywordtool.io will help you to generate the various keyword suggestions with Search Volume, Trends, Competition, and CPC.
You can generate long-tail keyword suggestions with the help of this tool and get targeted traffic for your website or blog.
Put Online Marketing as your seed keyword in keywordtool.io and it will suggest your various keywords with CPC, Trends, Competition, and Search volume.
It will give you the Questions and Preposition related keywords but in the pro plan.
You can generate 750 keywords in the free plan. but it will show only 5 keywords Search Volume, Trends, CPC, and Competition.
You can take the premium plan of Keywordtool.io for checking the data of the keywords.
With the help of keywordtool.io, you can do the keyword research for Youtube. Put Online Marketing in keywordtool.io and it generates the keyword ideas for Youtube.
So it is the best keyword research tool for Youtube, Amazon, Bing, Playstore, Instagram, Twitter, eBay.
You can sort your keywords in the ascending and descending orders.
It will help you to choose your own language and location to get more specific keywords
You can Filter your keywords and add negative keywords for the depth keyword research.
With the help of keywordtool.io, you can analyze your competitors and search volume in the Pro plan.
Keywordtool.io will generate a lot of keyword ideas in free but their search volume, CPC, and Competition will show in the Pro plan.
So it is the best freemium keyword research tool for you and you can do advanced keyword research through this tool.
Note: Target high search volume and low competitive keywords. You can use competitive keywords as your secondary keywords.
14. Keyword Shitter
Keyword Shitter is a free long-tail keyword research tool. It will help you to create new long-tail suggestions for your website or blog.
Put your seed keyword and it will help you to generate various long-tail suggestions.
Put your Seed Keyword as Online Marketing and click on Shit Keywords.
It will give your various long-tail keyword suggestions regarding Online Marketing.
If you do not want to generate more keyword ideas then click on Stop Job and it will stop the keyword suggestions.
For depth keyword suggestion, you can use Positive and Negative Filter.
So you can use this keyword research tool to generate keyword in free.
Note: Generate long-tail keyword suggestions and you can use these suggestions on your website to improve your traffic.
15. Answer The Public
Answer The Public Tool is a freemium keyword research tool that will help you to generate Question-related keywords. You can generate content ideas for your blog through this tool.
Put your seed keyword and choose your language and region. You will get lots of Question-related keywords, Preposition, Alphabetical, Related, and comparison related keywords.
Put Online Marketing as your Seed Keyword and Click on Get Questions then it will provide these types of keywords.
It will provide you the Questions, Prepositions, Comparison, Alphabetical keyword Results regarding Online Marketing.
Question-related keywords are like this:
After Question type keywords, they will provide you the preposition related ideas.
You will get comparison related keywords after Preposition keywords.
After Comparison keywords, you will get Alphabetical keywords.
After Alphabetical suggestions, you will get related queries regarding Online Marketing.
You can save these images and download these keywords ideas in CSV Files.
You can compare these data in the Pro version.