When starting a blog, there are many things to think about, and one of the most important decisions you’ll have to make is how much money you’re willing to spend.
This article will discuss how much it costs to start a WordPress blog and what costs you should be prepared for as a new blogger.
So, whether you’re just starting or you’re curious about the costs of other blogging platforms, keep reading!
Three Types Of Blogs
Before we start talking about the blogging costs, let’s briefly talk about the types of blogs.
Because how much does it cost to start a blog depends on the purpose of the blog and blogging niche.
For example, a personal blog will cost much less than a food blog.
This is due to the different structures and blogging tools needed to build them – a blog you are making money off requires more work and time, so it will cost a bit upfront.
Hobby bloggers have the lowest blogging costs.
These are typically run by beginning or intermediate bloggers that have no interest in profiting from their blogging.
Thus, a hobby blog can be built without investing a single dime.
You can use free domain, free blogging platforms, and their themes.
As your blog grows, you may need to invest in a few tools, but you can easily run your blog without any cost over the first few months.
The second type of blog is a profitable blog.
This blog makes money, whether through ads, sponsorships, or product sales.
And to make money, you need to have certain tools and structures in place.
For example, you need a self-hosted WordPress blog when using Google Adsense as an advertising platform.
If you’re selling products on your blog, you need an eCommerce platform like Shopify or Woocommerce.
And if you’re looking to work with brands, you need a well-designed website and pitch deck.
The costs of starting a profitable blog are higher than creating a hobby blog, but if done correctly, it can be a great source of income.
The last type of blog is a full-time blog.
This blog is the main source of income for the blogger.
A full-time blogger typically has a team of people helping them with the day-to-day tasks, from writing and editing content to managing social media and ads.
Full-time bloggers typically have higher blog costs because they need more tools and structures to ensure that the blog grows and makes money.
Can I Start A Blog For Free?
Now that we’ve talked about the three types of blogs, let’s answer the question: can you start a blog for free?
The answer is yes and no.
You can start a hobby blog for free using one of the many free blogging platforms and free tools available, for example, free WordPress.
However, this might not be the best idea for those that want to make money from their blog.
Free blogs come with many unwanted ads.
Furthermore, free blogs often have a website builder name added to their domain, which isn’t very user-friendly.
A free version of a social media marketing app might be enough at the start. Still, limited options will negatively affect the growth of your blog.
If you want to run a successful blogging business, you’ll need to spend money and invest in a few tools and resources to start a blog.
Essential Costs For New Bloggers
Firstly, let’s discuss some unavoidable costs if you want to generate money blogging.
Purchasing a Blog Domain
To start, you need a domain name – this is how people will find your blog online.
Out of all the essential expenses, this one is the least expensive.
Your own domain name can cost you even $0.
Many hosting services, such as Bluehost, offer a free domain name within the first year of subscription.
Once your subscription is renewed, you will have to pay for your personal domain, and the price of a domain on Bluehost is around $10 for a year – quite budget-friendly.
HostGator and GoDaddy also offer one free domain name.
If you are willing to spend a few bucks on a new domain, we recommend:
They offer a wide range of domain extensions (.com, .net, .org) and the lowest prices – $0.88 for the first year and then $11.88 per year after that.
They offer .com, .net, .org, and many other domain extensions for $12 per year.
Choosing a Hosting Company
After you’ve secured your blog’s domain name, it’s time to find a web hosting company.
There are numerous totally free blogging sites you can use to test your new blog, but we recommend getting both a website builder and paid to host.
You don’t own a blog with completely free blogging websites. A hosting provider is responsible for housing all of your blog’s files and data.
They also provide the software and tools needed for you to start blogging.
When choosing a web host, there are a few things you should keep in mind:
The type of blog you’re starting
If you want to start a simple hobby blog, you might not need all the features that come with more expensive hosting plans.
The basic plan of most hosting companies will be just enough to cover the needs of your new blog.
Our recommendation is Bluehost, as its Basic blog hosting will cost you only $2.95 per month.
Keep in mind that they accept only annual payments.
Suppose your new blog is also your side hustle, and you are hoping to grow into a profitable business. In that case, the initial cost to start a blog will be slightly higher, as the basic plans of most hosting providers won’t do the trick.
Bluehost offers Choice Plus plans that should have all the features you need when starting a side hustle blog.
Besides a free blog name, you get extra disc space and backups, so your new blog runs smoothly.
It is around $5.45 per month, and even though you have to pay the sum for the entire year upfront, it is less expensive than most web hosts that offer payments on a monthly or annual basis.
This plan will also work for full-time bloggers, at least at the beginning stages.
Later on, depending on how many visitors your blow attracts, you might need to upgrade to their Pro hosting plan, which costs $13.95 per month.
How much are you willing to spend on a hosting provider each month?
Keep in mind that some hosts offer discounts if you’re willing to commit to a longer subscription.
HostGator, for example, offers a 62% discount when you subscribe to their services for three years upfront.
Weebly also offers discounts on annual plans – 20% off the first year and 30% off the second year.
We recommend starting with Bluehost – a user-friendly hosting service.
They offer a free domain name, very prompt customer service, and an SSL certificate when you sign up for their Basic hosting plan.
As said, once your blog expands, you can always upgrade to a more expensive hosting plan.
For example, Bluehost’s Plus plan offers unlimited websites and unmetered storage space.
Another popular hosting company is HostGator.
They offer a wide range of hosting plans, starting at $11 per month for their Hatchling plan, which includes unlimited storage space and bandwidth, as well as a free domain name registration.
SiteGround provides the same reliable hosting as Bluehost.
Their cheapest plan starts at $11.95 per month and offers unlimited storage space, bandwidth, and email accounts.
Purchasing a Website Builder
Now that you’ve chosen your web host, it’s time to purchase a website builder.
A website builder is a software that allows you to easily create a website without any coding knowledge.
Website builders can be bought for a one-time price, and they usually include a free domain.
The most popular website builders – Wix, Squarespace, and Weebly – all offer free plans, but the features are limited.
You can upgrade to a paid plan to get more features.
The average price for a premium plan is $12 per month.
Of course, price shouldn’t be the only consideration, and we realize that choosing the appropriate one to start a blog may be difficult.
We recommend using a website builder that is popular and has been around for a while.
If you choose to use WordPress, you will need to purchase web hosting from a provider like Bluehost.
Once you have your hosting in place, installing WordPress is simple and can be done in a few clicks.
Who Uses WordPress
WordPress is for:
- Creative bloggers want to have complete control over the website’s design.
- Businesses that want to create a website independently without hiring a developer.
- Journalists and bloggers need to embed multimedia content into their posts.
WordPress offers a bunch of free themes to help you get started.
However, keep in mind that the quality of the free WordPress themes isn’t the best, and I would not recommend them to all bloggers.
While you can change your theme at any point, the bad design of a free WordPress theme might slow down the growth of your blog.
A free theme is a great option for a hobby blogger, but not full-time bloggers.
Invest in a premium theme to ensure your blogging success.
Determining the exact cost to start a blog using WordPress is tricky.
The initial cost will probably be around $200, while the monthly cost will depend on the extra tools and plugins you decide to use.
Wix is one of the most popular website builders, and it’s very easy to use.
Their cheapest plan starts at $free, but it’s limited in features.
The average price for a premium Wix plan is $11 per month.
Squarespace offers a free plan and free themes with limited features like Wix.
The cheapest Squarespace plan starts at $12 per month, and it’s their most popular plan.
Besides essential costs, there are some extra ones that you should prepare for as a new blogger.
WordPress plugins are tools that help you add extra features to your blog.
There are plugins for everything, from adding social media buttons to your posts to creating a contact form.
You can either get a free plugin or one of the premium ones that cost money.
The average price for a premium WordPress plugin is $25.
- Instagram Feed
One popular free plugin is the Instagram Feed.
This plugin allows you to embed your latest Instagram photos into your blog posts and pages.
It’s very easy to set up, and it works with any WordPress theme.
- Google Analytics
Google Analytics is a free service that allows you to track your blog’s traffic.
It’s very important to have Google Analytics installed on your blog so you can see how many people are visiting your site and which content is the most popular.
To use Google Analytics, you need to create a free account and add a small code to your blog’s header.
- Envira Gallery
If you want to add photos galleries to your blog posts, you can use a plugin like Envira Gallery.
This plugin is free for up to three hundred images per month, and then it costs $19 per month for unlimited uploads.
- Yoast SEO
This plugin is designed to help you optimize your blog posts for search engines.
It’s a viral plugin, and the basic version is free, but there are also premium versions that cost money.
The average price for the Yoast SEO Premium plugin is $89.
WooCommerce is a plugin that allows you to add an online store to your blog.
The average price for the WooCommerce plugin is $39.
- WP Forms
This plugin allows you to add forms to your blog so people can contact you.
Some free themes include contact forms, so this will be an extra expense only if the theme you chose for your blog website doesn’t include one.
The average price for the WP Forms plugin is $39.95.
- WP Rocket
This plugin is designed to speed up your blog.
It’s a premium plugin, and the average price is $39.
- Zero BS CRM
This plugin is created to help you manage your blog’s subscribers.
It’s a premium plugin, and the average price is $49 per year.
- Live Chat
If you want to add a live chat feature to your blog, you can use a plugin like Live Chat.
This plugin is free for up to three operators, and then it costs $15 per month for unlimited operators.
If you want to create a multilingual blog, you can use WPML.
This plugin is free for the first language, and then it costs $29 per year for unlimited languages.
Email Marketing Software
Email marketing is a great way to keep in touch with your blog’s readers.
There are a lot of different email marketing software programs available, and most of them have free plans.
The average price for an email marketing software program is $50 per month.
Here are our top picks:
Mailchimp is the most popular email marketing software program. A free version allows you to send twelve thousand emails per month to two thousand subscribers.
Such a plan is perfect for both hobby bloggers and side hustle bloggers that are just starting.
It also has a wide range of templates and integrations.
If you need an upgrade, the average price for Mailchimp’s paid plans is $199 per month.
Once the traffic on your blog increases and your email list expands, it will be necessary to move to another email marketing company. One of our top choices is ConvertKit.
ConvertKit has a wide range of features, and it’s perfect for bloggers with a large list.
For example, it offers automated emails, so communicating new products or the latest blog post is much easier.
The average price for ConvertKit depends on the number of subscribers. For an email list of a maximum of two thousand email addresses, you have to pay $41 per month.
AWeber is another popular email marketing program. It also has a free plan to send three hundred emails per day to up to seven hundred subscribers.
The average price of this email marketing program is $19 per month.
Landing Page Software
If you want to create a landing page for your blog, you can use a plugin like Beaver Builder.
This plugin offers a wide range of features, such as creating custom templates, and it’s perfect for creating landing pages that convert.
The average price for Beaver Builder is $99 per year.
If you’re starting a blog, it’s important to ensure that your website is secure.
Bloggers with Bluehost’s Basic hosting plan get completely free built-in security. There is no need for extra protection.
There are a lot of different security plugins available, and most of them have free plans.
The average price for a security plugin is $50 per year.
Some popular security plugins are:
This plugin is designed to protect your website from malware and hackers.
The average price of this premium plugin is $199 per year.
This plugin protects your blog from being hacked, and it also has a firewall that helps keep your site safe.
The main features of this plugin are:
- Malware scanning
- Security alerts
- Real-time blocking
- Password protection
- Two-factor authentication
- File repair.
The average price for WordFence Security is $99 per year.
BlogVault WordPress Backup
This plugin helps you create backups of your blog, so you can restore it if something goes wrong.
The average price for BlogVault WordPress Backup is $39 per year.
Cloudflare undoubtedly provides the best online protection.
It may cost more money, yet it is worth every penny for what it offers.
There are two plans: Pro and Business.
The main difference is that the Business plan offers phone support and a few other features that the Pro plan doesn’t have.
- Better mobile optimization
- More control
- 24/7 phone support
- CNAME setup
- Custom SSL certificates.
The average price for Cloudflare’s Pro plan is $20 per month, and the average price for the Business plan is $200 per month.
While you don’t necessarily have to spend money on Business right away, we recommend switching to this plan once your online business grows.
Social Media Tools
Social media tools help you automate your social media posts. They also provide analytics to see how well your social media campaigns perform.
Some popular social media tools are:
Hootsuite is the most popular social media tool. It has a free plan that allows you to manage three social media accounts.
The average price for Hootsuite’s paid plans is $19 per month.
Social Pug is a new social media tool perfect for small businesses.
It has a free plan that allows you to manage three social media accounts, and the average price for its paid plans is $15 per month.
Buffer also has a free plan that allows you to add up to twelve social media accounts and schedule up to ten posts in advance.
The average price for Buffer’s paid plans is $15 per month.
Tailwind is a social media tool that helps you schedule and publishes your posts on Pinterest and Instagram.
It has a free plan that allows you to manage up to five accounts, and the average price for its paid plans is $15 per month.
Sprout Social is a social media tool that helps you grow your followers, and it also provides detailed analytics.
The average price for Sprout Social’s paid plans is $99 per month.
Once you start thinking about how much does it cost to start a blog, one might first think about software.
Besides choosing a web host, theme, domain, and tools, bloggers should also be prepared to spend money on equipment.
While you don’t need the latest and greatest camera or computer, it is important to have a decent quality setup.
A laptop or computer is a must for any blogger.
You don’t need to spend a lot of money on this, but you should make sure that you have something fast and has a good amount of storage.
We recommend spending around $500-$700 on a laptop or computer if you’re just starting.
Professional bloggers might need to invest more in their laptops or desktop.
MacBook is always a great choice, especially if you already use Apple products to connect your smartphone, MacBook, and other gadgets.
Windows laptops are also popular among bloggers.
They are just as powerful at a slightly lower price (depending on the model).
If you plan on blogging daily, we suggest investing in a laptop with the fastest processor, good RAM, and storage.
Overall, such a laptop is between $1000 to $2000.
A smartphone is a must for any blogger.
You can use it to take pictures, record videos, and stay connected with your audience on social media.
Also, it will allow you to check whether your blog is mobile-friendly or not.
Nowadays, most people use their mobile phones to browse the web, and you have to make sure that your blog looks just as good on the smaller screen.
The average cost of a smartphone is $700, while a monthly phone plan costs between $80 and $100.
When we talk about how much does it cost to start a blog, we also have to consider the images on your blog.
If you want to take professional pictures, you need a good camera.
DSLR cameras are the best for bloggers, as they offer great quality and a variety of lenses.
A mid-level DSLR camera costs around $600-$800, but if you’re looking for something more advanced, the price can go up to $2000.
Also, consider the lenses you have to purchase separately, which cost around $100-$300 each.
If you’re planning on recording videos or podcasts, you will need a good pair of headphones.
Also, if you live with your parents or have roommates, we recommend getting noise-canceling headphones that will allow you to focus on your work.
Invest in a quality pair of headphones, as they will make a big difference in the quality of your recordings.
A decent pair of headphones costs around $100.
To start a podcast or record videos for your blog, you will need a microphone.
You can find decent-quality microphones for around $50.
However, if you want to invest in something more professional, the price of a high-quality microphone can go up to $200.
If you want to start a free blog, you will need an internet connection.
The average price for broadband internet is around $60 per month.
If you’re planning on recording videos or taking many pictures, you will need to invest in data storage.
You can either get an external hard drive or upgrade your cloud storage plan.
The average cost of an external hard drive is $100, while the price of cloud storage varies depending on the provider and the amount of storage you need.
Google charges $10 per month for extra data storage.
If you want your blogging business to flourish, it will be necessary to track the website traffic and see how each new blog post is ranking.
This analytics will also help you figure out which type of content your audience likes the most so you know what niche to focus on.
There are a lot of free analytics tools available, such as Google Analytics.
However, some premium tools can cost up to $100/month.
We recommend starting with the free version and then upgrading once you start making money from your blog.
Here are our top picks:
Ahrefs is a popular SEO tool that costs $99/month.
It allows you to track your website’s ranking, see how much traffic your competitors are getting, which topics your competitors have covered, and for which keywords your blogs are ranking the best.
Furthermore, Ahrefs offers a free SEO course to its users to help them learn the basics of SEO and how to improve their website ranking.
While you may have to spend more money on this tool, it is worth it, as it will help you take your blog to the next level.
Can I Rank
Can I Rank is a free SEO tool that you can use to track your website ranking, how much traffic your blog is getting, and how well you are performing compared to your competitors?
It also offers a variety of other features, such as backlink analysis and competitor insights.
You can test out the basic features with a free Can I Rank plan or enjoy all the benefits with a $49 monthly subscription.
Twinword Ideas is a tool that helps you come up with new topics to write about for your blog.
It costs $59 per month, but it can be worth the investment if you want to keep your blog fresh and relevant.
The tool offers a variety of features such as keyword research, topic trends, and competitor analysis.
Surfer SEO is an affordable SEO tool that starts at just $49 per month.
It offers a variety of features such as keyword research, competitor analysis, and SERP analysis.
You can use the tool to improve your website ranking and get more traffic to your blog.
MonsterInsights is a popular Google Analytics plugin for WordPress websites.
It is a paid plugin, but it offers great value for its price.
For $99.50 per year, you can get the basic version of the plugin, which allows you to track how many people are visiting your website, where they are coming from, how long they are staying, and what type of content they like the most.
If you want more features, such as email tracking and eCommerce tracking, you can opt for the pro version, which costs $199.50 per year.
Content Creation Costs
Who will be writing blog posts once you decide to start a blog?
Do you want to behind each blog post or plan on hiring a professional, maybe even a content writing agency?
If the latter is the case, then it is good you are wondering how much does it cost to start a blog, as your expenses will be higher.
Freelance writers usually charge $50-75 per blog post, but the price can go up depending on the length and complexity of the post.
If you are asking for complete SEO optimization with keyword research, they will charge extra for these tasks.
If you plan on outsourcing your blog content completely, be prepared to spend upwards of $500/month.
In the beginning, we recommend that you write blogs on your own and spend the money saved on freelance writers on equipment, SEO tools, or plugins that will improve functionality.
Wordable is a tool that can help you with creating high-quality blog content.
It offers a variety of features, such as plagiarism checking, article spinning, and title generation.
Additionally, it will help you with converting Google Docs text into WordPress.
You can use the tool for free with some limitations or upgrade to the premium plan for $190 per year.
One of the ways you can make money from your blog is by displaying ads.
The amount of money you make from advertising will depend on the traffic you are getting to your website.
Once your blog is up, spending money on advertising won’t be necessary.
Our recommendation for new bloggers is to use free-marketing channels:
Pinterest is a great way to drive traffic to your blog.
You can create pins for your blog posts and share them on relevant boards.
Additionally, you can join group boards, which will help you reach a wider audience.
Facebook groups are a great way to connect with like-minded people and promote your blog content.
You can join relevant groups and share your blog posts with the group members.
Additionally, you can create a Facebook page for your blog and share your content there.
Medium is a popular blogging platform that can help you reach a wider audience.
You can write articles and share them on Medium or link to your blog from your Medium articles.
Use Your Audience
Your audience will probably love to be included in content creation somehow, even if it is just sharing content ideas.
Ask your audience on social media or in the comments what topic they want you to cover next.
Quora is a great platform for finding content ideas.
You can browse through the questions people are asking and answer them with blog posts.
Additionally, you can use Quora to drive traffic to your website by answering questions and including links to your blog posts in your answers.
Be a Guest on a Podcast
Podcasts are a great way to reach a new audience.
You can be a guest on relevant podcasts and talk about your free blog.
While these strategies may work initially, if you plan on monetizing your free blog at some point, it will be necessary to start paying for ads.
Here are some best tools to help you reach a wider audience:
AdSense is a popular option for bloggers, as it is a pay-per-click program, which means you make money every time someone clicks on an ad.
The amount you make per click varies and is based on several factors, such as the topic of your blog and the location of the ad.
Another popular advertising program is Google AdWords.
AdWords allows you to place ads on Google Search and millions of other websites across the web.
The cost of running an ad campaign will depend on how much you are willing to spend, how long you want the campaign to run, and how competitive your keywords are.
Facebook Ads are a great way to reach a specific audience with your blog content.
You can target people by location, age, interests, and more.
The cost of running a Facebook ad campaign will depend on how much you want to spend and for how long your ad will be displayed.
Whenever bloggers talk about the cost to start a blog, they overlook accounting fees.
You will need to set up a system for tracking your income and expenses.
This can be done with a simple spreadsheet or using accounting software like QuickBooks Self-Employed.
This program allows you to link your cards and track all bank transactions for only $10 per month.
If you are not familiar with bookkeeping and how to keep track of your blog finances, we recommend that you get help from a professional.
The cost of hiring an accountant will depend on how complex your finances are and how often you need help.
Bloggers who are just starting should expect to spend around $100 – $200 per year on accounting costs.
In order to start a blog and see any results, you will need to be prepared to invest time into it.
This includes writing content, promoting your content, engaging with your audience, and more.
The amount of time you need to invest in your blog will depend on how much content you plan on publishing and how often you want to publish it.
If you plan on publishing weekly, you should expect to spend around 20 hours per week on your blog.
This includes writing, editing, promoting, and responding to comments.
While 20 hours may seem like a lot, keep in mind that this is an investment, and it will take time to see results.
Also, it is a good idea to start a blogging course.
You can find many free blogging courses online, or you can invest in a course that is tailored to your specific needs.
The average cost of an online course is $97.
This is a small price to pay for the knowledge and skills you will gain from taking a course.
In Conclusion, How Much Does It Cost To Start A Blog?
It can cost as little as $0 if you use a free platform like WordPress.com.
However, if you want to start a blog to make money, you will need to invest in a domain name and blog hosting.
The average cost of a domain name is $12 per year, and the average price of web hosting is $100 per year.
You will also need to invest time into your blog, ranging from free courses to paid courses.
The minimum cost to start a blog is around $100 per year.
This doesn’t include buying a new laptop, phone, or any other equipment and sticking to the free hosting plan and blogging courses instead of paid ones.
The maximum cost to start a blog is around $300 per year, assuming you already have the best gear and knowledge, so you don’t have to put money into blogging courses.
Tips For Starting A Blog Online
Now that you know how much does it cost to start a blog, here are some tips to help you get started:
Choose a niche
When starting a blog, it is important to choose a niche.
A niche is a specific topic or subject that you will write about on your blog.
For example, some popular niches are fashion, food, travel, and fitness.
This will help you focus on your content and attract an audience interested in what you have to say.
Create high-quality content
When starting a blog, it is essential to create high-quality content.
This means writing well-written posts that are informative and helpful.
It is also important to use strong images and videos to break up the text and help your posts stand out.
Engage With Your Audience
When starting a blog, it is vital to engage with your audience.
This means responding to comments, liking and sharing their posts, and connecting with them on social media.
Doing this will help you build relationships with your audience and keep them coming back for more.
When starting a blog, it is important to start small.
This means publishing a few posts per week instead of publishing daily.
This will allow you to learn the ropes and figure out what works for your blog.
In addition, this will help you avoid burnout and make sure that you are putting quality content into the world.
Choose Your Investments Wisely
When starting a blog, it is important to choose your investments wisely.
This means investing in things that will help you grow your blog, such as domain names and blog hosting, blogging courses, and tools to make blogging easier.
However, it is also important to remember that you don’t need everything right away.
Start with the basics, and then invest in things as you need them.
When starting a blog, it is important to be patient.
This means understanding that it will take time to build an audience, create high-quality content, and see results.
So be patient, keep at it, and enjoy the blogging journey!
Starting a blog is a great way to share your passion with the world. If you are thinking about starting a blog, we hope this article has helped answer some of your questions.
The most important thing to remember is that it takes time and dedication to be successful. Don’t worry too much about the blog costs. Instead, focus on creating great content and engaging with your audience.
We wish you the best of luck on your blogging journey!
Do bloggers get paid?
Some bloggers are paid to write sponsored posts, while others are paid to do reviews or give away products. There are many ways to monetize a blog once it has built an audience. Some popular methods are affiliate and digital marketing and advertising.
Others use services like Google Adsense to serve ads on their site and earn a commission on the clicks. There are many ways to get paid as a blogger, so finding one that works best for you is important.
How do bloggers get paid?
There are several ways that bloggers can get paid. Some platforms like Patreon allow for monthly donations from readers in exchange for exclusive content or behind-the-scenes looks at the blogger’s life.
Does starting a blog costs money?
Yes, it can cost money to start a blog. Hosting can cost around $100 per year, and blogging courses can range from $50-$200. However, you can also start a free WordPress blog and use other free resources to further build and promote it.
Can I pay someone to start a blog?
There are several services that will start a blog on your behalf. However, it is important to remember that you are the one in control of your blog and its content, so give clear instructions.